Week Twelve

Proposal

Week Eleven

Designs



Website Final


Home page:

The home page give you insight to what the website is about












About:

This page gives consumers more knowledge and information of the effects and harms that chemical cleaning can do. It also gives insight to how switching your products can be beneficial









Stories:

Stories page allows people to get insight to other peoples experiences and how the change has benefited them. You are able to add your own story to share with the community your journey







Events: 

Get involved with your community by participating in workshop events. These include activities such as making your own cleaning products or trying out some ethical brands










Contact:

Ask more question or get in touch to find out more. Get involved by following us on Facebook or instagram













Why am I doing a website?
I think it is a good way to get people informed I wanted to design something that also gets people involved. From my research I found a lot of similar websites informing people but they were lacking aesthetically


Poster:
Poster used as a first touch point that leads people on to the website where they can find out more.
Provides audience with an alarm statistic that makes them think twice about products they may be using

Theory of change

Week Ten

Starting to design possible creative outcomes
Website draft :

Firstly who am I targeting ?

Understanding my target audience

Assumptions

-Parents
-More like to be a more female demographic -from my research 60% of women
in the US report they read labels on products and avoid those with certain chemicals.
-Females are the ones that usually clean around the house
-30+


what do I want to achieve ?

-Inform people of the harms, this is created through awareness and education (one of my pathways to success )
- Gain insight from others, for people who are wanting to make change


Intervention -Survey

I created an online anonymous survey asking all people who use any house hold cleaning products I wanted to see what brands they are currently using and whether they think that the brands they are using could cause health problems.

I got a response from 16 people

What brands are you currently using ?

Why do you purchase these products?

Are you aware of any health issues you may have?

Do you think that certain cleaning products can affect your health/or have an impact?

If yes, then does this effect what products you buy?

Week Nine

Behavioural  change presentataion

Changing ones mindset


Why have theory of change ?
-what you have to do to achieve to get to each step
-by doing one thing will get you to the next stage
-guide, doesn't have to be  set in stone
-changing and adaption
-considers how multiple pathways may link and relate to each other

Defining the problem
-what do we know about it?
-it it unique to this situation/audience
-what are the assumptions

Know your audience
-what is important to them
-do we really understand their world
-what is the influence
-what are our assumptions


Ethnographic research
-going to the supermarket and observing
-talking to people and asking them about the products they are purchashing
-survey

Needs
-empathise their situation, what are their beliefs
-what are the social norms
-how realistic is it to shift to the ideal state

How could your intervention support change?

What is the long term goal ?
-can you test your logic



What do I plan to design?

I want to essentially inform people and make them think twice about the products that they are purchasing


New Theory of change 
Changes made after feedback:

Week Eight

Design precedents

Apps: 

Posters

My ideas :

Brain storming some possible creative outcomes

What can I design?
My aim: Informing people
How ?
- Campaign - website ?
-Info graphics
-Poster
-flyers




















Interventions:
Interview with my boss

Whilst working at my hospitality job I noticed that my boss was cleaning the floor with vinegar and whitening cups and plates with baking soda.

I asked him as to why he did this

He said its the most efficient way of cleaning as he stated " it simply does the job". I went on to ask if he does it as it might benefit health, he said no I have no health problems but I think that using vinegar to clean my floors might benefit my health as opposed to using bleach.

Week six

Interim Critique

Proposal

Long term: To improve health and wellbeing

Ultimate: Reducing the use of harsh chemical cleaners and soaps we use and finding alternatives

Inspiration:

I don’t have any health issues myself but I have had an experience when using oven cleaners that

even the smell made me feel sick and affected my breathing for a small amount of time. Through this

experience it really made me wonder what are really in these products and why do I feel like that they

could be doing harm to my health and are there other alternatives I can use?

Vision:

My vision is to make people more aware of the cleaning products that they are purchasing. Many

household cleaners and soaps contain harsh chemical ingredients that can harm our indoor air

pollution and are often linked to health problems such as asthma. In the end it is a small change we

are making to our lives, whether it’s changing to a safer product or making your own at home. In the

long run this small change can be beneficial to our health and our environment.

Research:

Through my research I found some very shocking information that some of the products we are using

can do a lot of harm. Children are particularly vulnerable than adults are as their bodies are still

developing. They spend more time with direct contact to surfaces and may accidently put things in

their mouths for example and this can lead to exposure from places that may have been cleaned with

these chemicals.

Chemicals such as drain cleaners, oven cleaners, and acidic toilet bowl cleaners are in fact the worst

for our health. The corrosive chemicals that these products can cause severe burns on eyes, skin and,

if ingested, on the throat and oesophagus which is extremely alarming and concerning that in some

cases that these products can lead on to cancer risk. Health risks aren’t the only problems associated

with these products they also can have an impact on the environment, as they can enter waterways

and pollute our streams and rivers. This can then enter our food chain in some cases where they are

consumed by aquatic life such as fish and then the cycle continues where we eat the fish and in some

ways can have an impact on our health.

Feed back:
-Make it more clearer
-Think of it more as pathways. Have clear pathways !
- Back everything up
-Work on visuals, too all over the place

Week Five

Today in class we had a presentation by Wendy Bertholet from the Wellington City council,
her role is to educate people about recycling and food wastage around wellington, as much as it didn't so much relate to my topic it was very insightful.