Our task over the week is to 'test something' and then to present our intervention we made, tried, performed or prototyped.
I am thinking of only using natural products throughout the week such as using only lemons and baking soda and seeing if they do the same job as chemical cleaners.
Research :
The Human Experiment follows several women whose lives have been changed by chemical exposure. One was diagnosed with breast cancer, despite being a young, healthy athlete. One has a non-verbal brother with autism. Another has polycystic ovarian syndrome and struggles to get pregnant. A woman who works as a house cleaner became terribly sick from the chemicals, primarily bleach, that her employer made her use.
It looks at how we a surrounded by toxic substance from personal care products, furniture, and building materials to clothing, cleaning products, plastics, and pollution The human body absorbs and retains these toxins and, while certain small doses of chemicals may do little harm, there is great cause for concern that the cumulative effect of all these chemicals is creating a population that’s sicker than ever.
I found watching this documentary quite scary it has informed me that through making better choices, chemical harm can be avoided but in some cases it seemed almost impossible such as toxins from furniture.
Ethical brands
Ecostore, one of the more common sustainable brands
Their brand essence:
-Safer for you
-Better for the planet
-Not tested on animals
-GE free
-Have carbon capture packaging ( plastic made
from sugar cane, 100% recyclable, every kg of this plastic captures 2 kg of CO2
from the atmosphere
Earth Wise:
-Family first, have packaging specially designed to target young children
-Plant based ingredients
-Sensitive skin choices
Eco planet:
-Imagery of animals and marine life on packaging- intended to show how they could be helping
to protect the environment ,yet is shown/ displayed in a fun and light hearted aesthetic
-Cares about recycling- bottles and labels are made from materials that can be recycled together
-Ingredients are bio degradable
Price comparisons and observations at supermarket
Pak n Save :
It was interesting to find that products such as Ecostore and Earth wise were ether roughly the
same price as others brands like Ajax. When I asked people why they used brands like
Dettol and even them knowing the harshness of these brands, they said that they just used the
cheapest option or whatever looked like would do the job.
I think what I want to explore more of throughout this project is making people informed
and making them aware that, yes you can buy safer brands that are actually cheaper to what you usually
buy that not only do the job but benefit your health.
Product placement in supermarkets is also a contributing factor to how people shop.
Companies pay more for their products to be at eye-level and therefor these products
are likely to sell better than the others that are not. I did notice that as shown in my photos that
Ajax, Mr muscle and Detail where placed right at eye level and Ecostore or Earthwise was placed
lower or higher.
It was interesting to find that products such as Ecostore and Earth wise were ether roughly the
same price as others brands like Ajax. When I asked people why they used brands like
Dettol and even them knowing the harshness of these brands, they said that they just used the
cheapest option or whatever looked like would do the job.
I think what I want to explore more of throughout this project is making people informed
and making them aware that, yes you can buy safer brands that are actually cheaper to what you usually
buy that not only do the job but benefit your health.
Product placement in supermarkets is also a contributing factor to how people shop.
Companies pay more for their products to be at eye-level and therefor these products
are likely to sell better than the others that are not. I did notice that as shown in my photos that
Ajax, Mr muscle and Detail where placed right at eye level and Ecostore or Earthwise was placed
lower or higher.
New World:
New world is considerably more expensive than Pak 'n' save, but yet
in most cases they were all roughly the same price
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